Will Work for Food (ad concept)

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“WILL WORK FOR FOOD” – :30 Ad

INTERIOR – MORNING: Kitchen

Kid pulls a post-it note from refrigerator reading “Mow lawn”

Kid sighs and yells to upstairs, “Ahh, do I have to?”

Mom answers, “It’s your turn!”

Kid complains, “But I don’t want to!”

Mom enters kitchen saying, “Not even for FOOD PRODUCT?” and pulls FOOD PRODUCT from pantry.

EXTERIOR – MID-MORNING: Kid can be seen raking leaves, mowing lawn, weed eating, edging, trimming, and sculpting hedges in quick action montage.

INTERIOR – AFTERNOON: Kitchen

Kid finishing FOOD PRODUCT with product placement on table.

Match-cut to FOOD PRODUCT in neighbor’s grocery bag as neighbor walks from car.

Neighbor answers to door bell ring. 

Kid says, “Hey Misses J, would you like me to mow your lawn?”  Eyeing FOOD PRODUCT in grocery bag on kitchen counter.

EXTERIOR – LATE AFTERNOON: Neighborhood block

Camera pans around neighborhood, all lawns cut and manicured; several children are in yards holding, “Will Work for FOOD PRODUCT” signs.

End

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